Senior SEO Specialist | Digital Marketing Agency | Hybrid in Calgary | $70,000-90,000 + Benefits

The Company:

The company is a dynamic and innovative digital marketing agency dedicated to helping businesses grow their online presence and achieve their marketing goals. With a team of passionate experts in SEO, PPC, social media, content marketing, and more, they deliver customized and results-driven strategies to their diverse range of clients. Their collaborative environment fosters creativity and continuous learning, ensuring they stay ahead of industry trends and provide top-notch service.

The Role:

This Digital Agency is seeking a highly skilled and experienced Senior SEO Specialist to join their growing team. As a key player of their Digital Team, you will drive their clients' organic search strategies and help them achieve higher search engine rankings and increased organic traffic. This role requires a strategic thinker with a deep understanding of SEO best practices and the ability to implement and analyze complex SEO campaigns.

Responsibilities:

• Develop and Execute SEO Strategies: Create and implement effective SEO strategies tailored to each client’s unique needs, focusing on both on-page and off-page optimization.
• Keyword Research and Analysis: Conduct thorough keyword research and competitive analysis to identify opportunities for driving organic traffic and improving search engine rankings.
• Technical SEO Audits: Perform comprehensive technical SEO audits to identify and resolve issues affecting site performance, crawlability, and indexability.
• Content Optimization: Collaborate with the content team to optimize website content, blog posts, and other digital assets to ensure they align with SEO best practices.
• Link Building: Develop and manage white-hat link-building strategies to enhance domain authority and improve search engine visibility.
• Performance Tracking and Reporting: Monitor, analyze, and report on SEO performance using tools like Google Analytics, Search Console, and other SEO software. Provide actionable insights and recommendations for continuous improvement.
• Stay Updated: Keep abreast of the latest SEO trends, algorithm updates, and industry best practices to ensure our strategies remain current and effective.
• Client Communication: Maintain regular communication with clients to present SEO strategies, progress reports, and performance metrics, addressing any questions or concerns.

Requirements:

• 8+ years of proven experience in SEO, with a track record of successfully improving search engine rankings and driving organic traffic.
• Strong knowledge of SEO tools (e.g., Google Analytics, SEMrush, Ahrefs, Google Webmaster Tools, WordPress, Google Tag Manager, HTML, CSS, and website management etc
• Excellent analytical skills with the ability to interpret data, identify trends, and make data-driven decisions.
• Exceptional verbal and written communication skills, with the ability to explain complex SEO concepts to clients and team members.
• Team Player
• Agency Experience

Join this growing Digital Marketing Agency and take your SEO career to the next level by helping clients achieve their digital marketing goals. If you are passionate about SEO and eager to make an impact, we would love to hear from you so please don’t hesitate in putting forward an application! To automatically receive notifications upon new roles and market updates, follow our LinkedIn page: https://www.linkedin.com/company/white-bay-search/

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