- Posted 01 August 2025
- LocationEdmonton
- DisciplineIT & Telecoms
- Reference 3376089
Digital Performance Marketing Supervisor
Job description
Digital Performance Supervisor | Agency | Hybrid in Edmonton | $70-100k + Benefits
The Company
This forward-thinking, Edmonton-based agency delivers bold, data-driven marketing solutions for national and regional brands. Known for its collaborative culture and integrated approach, this team thrives on pushing boundaries and generating measurable impact across industries.
The Role
This opportunity is ideal for a performance-driven digital marketer who excels in campaign strategy, optimization, and analytics. The Digital Performance Marketing Supervisor will lead the planning and execution of paid media campaigns across Google platforms, while mentoring junior talent and collaborating cross-functionally with creative, analytics, and account teams. With a focus on ROI and innovation, this role is central to delivering high-impact digital solutions.
Responsibilities:
- Plan, launch, and manage Google Ads campaigns across Search, Display, YouTube, Performance Max, and Shopping
- Monitor performance using Google Ads and GA4, delivering insights and recommendations
- Conduct regular optimizations to improve KPIs such as ROAS, CPA, and CTR
- Collaborate with internal teams to align creative and targeting strategies
- Implement and manage conversion tracking, pixels, and audience segmentation via GTM and GA4
- Prepare and present detailed performance reports with strategic insights
- Provide mentorship and guidance to junior team members
- Stay current on platform changes, beta features, and evolving digital trends
Requirements:
- 8+ years of hands-on experience managing Google Ads campaigns
- Strong knowledge of GA4, GTM, Looker Studio, and conversion tracking
- Experience with campaign formats including Search, Display, YouTube, PMax, and Demand Gen
- Skilled at interpreting data to inform strategy and optimizations
- Familiarity with Google Merchant Center and Shopping feeds
- Strong leadership and mentorship experience
- Google Ads Certifications preferred
- Experience with Meta or Microsoft Ads is a plus
- Excellent communication and project management skills
This is an opportunity to join a dynamic agency environment where your expertise will drive real results. Marketing professionals ready to take the next step in their digital career are encouraged to apply.
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